Balance of Life
Brand Identity / Brand Experience
The Galley is the compartment of a ship where food is cooked and prepared. It is the bistro in The Mariners Hotel that servers seafarers. Seafarers will get to have a nice experience with their family in The Galley Bistro.
Imagine cooking in a wavey sea on a swingy ship, the magic of balancing a ship is come from Gimbal.
The logotype is designed under a concept of “Balance of Life”, the lowercase “a” is crafted with a gimbal inside that stands out and giving seafarers a balance lifestyle.